A Helping Hand to Feed Baby with Ease

Vital Baby Offers Top Tips for World Breastfeeding Week 2023

This week is World Breastfeeding Week. Running from 1st-7th August 2023, it celebrates the natural way of feeding baby and supports mums in their journey. Vital Baby understands that this can sometimes be a challenge for new mums. So, with this in mind they have come up with five tips to help you on your quest to breastfeed your baby. Embrace the joyous moments and maximise that bond for both you and your little one!

  1. Get comfy!

Set yourself up in a cosy nook with cushions and blankets to keep yourself comfortable and relaxed whilst feeding baby.

  1. Utilise support available!

Join breastfeeding groups in your local community, they’re a great way to connect with other breastfeeding mothers, share tips and encouragement, and receive support.

  1. Be patient and persevere!

Breastfeeding can be challenging at times, especially in the beginning. Be patient with yourself and baby, practice will lead to improvement. 

  1. Take care of yourself!

Prioritise self-care, healthy eating, staying hydrated and rest as much as you can. A healthy, well-nourished mum is better able to support her baby in breastfeeding.

  1. Prioritise skin to skin.

Skin to skin contact is great for bonding with your baby and to support in breastfeeding. Spend time holding your baby close and building that connection.

Vital Baby have a range of products to help support all parents, no matter how they choose to feed their baby.


Vital Baby NURTURE flexcone™ electric breast pump

Vital Baby NURTURE advanced pro UV steriliser & dryer

Vital Baby NURTURE 

breast like feeding  bottle

NURTURE advanced pro UV mini steriliser

Vital Baby NURTURE flexcone™ electric breast pump RRP £99.99 The NURTURE flexcone™ electric breast pump ensures that you can offer all the benefits of breast milk to your baby, even when you are not together. It has a super-soft silicone breast cup which provides gentle cushioning around the breast. This allows the pump to mimic the suckling action of baby giving a natural feeling and effective breast milk expression. It works by massaging and squeezing the breast using 2-phase expression – a comfortable way of promoting milk production and flow. The two phases have nine different speed settings for ultimate control, meaning that you can tailor the experience without compromising on comfort.

Vital Baby NURTURE advanced pro UV steriliser & dryer RRP £129.99 Using the latest UV LED technology, Vital Baby NURTURE advanced pro UV steriliser & dryer is proven to be an effective way to kill 99.99% of bacteria, mould and viruses without the use of chemicals, water, or heat. In just seven minutes, you can sterilise just about anything that will fit. It is suitable for use for a variety of items including bottles, teats, soothers, toys and breast pumps to small accessories, mobile phones, keys, cosmetic brushes and more.

Vital Baby NURTURE breast like feeding bottles RRP from £11.49 Whether you want to bottle feed or to combine both bottle and breast feeding, the NURTURE breast like feeding bottles are a natural choice for both mother and baby. Expertly designed to mimic your breast, the teat feels and flexes like in breastfeeding. It is designed in the image of the natural shape of a nipple whilst baby feeds. They also have an easy latch teat and an advanced triple anti-colic valve to reduce air intake to prevent uncomfortable little tummies. Plus, the wide bottle necks make them easy to clean and the silicone is soft and smooth against baby’s delicate face.

NURTURE advanced pro UV mini steriliser RRP £24.99 A mini version of the brand’s award-winning and best-selling NURTURE advanced pro UV steriliser & dryer, this pocket-sized device can be strapped to a pushchair or bag and will kill 99.99% of bacteria, viruses and mould in just 49 seconds. Using the latest UV technology, it uses no water, no chemicals, and no heat and it super versatile for use on-the-go. You can sterilise almost anything that fits, from soothers, teethers and teats to cosmetic items, retainers and jewellery! It takes just 50 minutes to fully charge and will then work for 130 sterilising cycles before it needs recharging. It is also energy efficient, with long-lasting UV LEDs.

Purchase your breastfeeding essentials direct from Vital Baby during World Breastfeeding Week you could receive of up to 50%. For all your breastfeeding, bottle feeding, weaning and essential accessory needs, Vital Baby is available from all good nursery retailers nationwide. Visit www.vitalbaby.com to view the entire range.