It’s Sweet Dreams and Snuggles with Two Truly Iconic Baby Essentials

Nursery brand supports the nighttime routine with genius bath and bed innovations

As the cooler nights draw in creating cosy vibes at bedtime is a must, which is where Sweet Dreamers comes in! True to its name, the brand has all the essentials to promise families truly sweet dreams.  From Cuddledry, the award-winning Hands-Free Towel,  to the best-selling Ewan Deluxe sleep aid, little ones will be warm, calm and comforted before bed.

Ready and waiting after bathtime, the Cuddledry Hands-Free Towel is a winter essential from newborn to approximately 18 months old. Made from super-soft bamboo and cotton, the two layered towel cleverly attaches to the parent like an apron helping them lift baby safely from the bath and wrap them in seconds  – without any fuss (or getting wet)! The towel cleverly attaches to the parent like an apron, keeping them dry and allowing them to lift and wrap the baby quickly and safely. 

Loved by thousands of families for being ultra-absorbent, incredibly gentle on sensitive skin, and keeping babies warm, cosy and dry.

Once they are PJ ready, ewan Deluxe, is on hand to settle little ones to sleep! The iconic  sleep aid has helped millions of babies get to sleep since it arrived on the scene over 15 years ago! Expertly designed using science the uber cute sheep mimics the comfort of the womb with a soft red melatonin inducing glow and a selection of 10 ‘pink and white noise’ soothing sounds, including rain, a vacuum cleaner, real life shushing sounds and an actual recording of a heartbeat to lull newborns and toddlers into a peaceful sleep.

The rechargeable sleep aid boasts 3 playback options (20, 60 and 80 minutes) as well as a continuous play option. It also features an intelligent smartCRY sensor which automatically activates when baby stirs – all in all this is one sleepy inducing sheep!

Working together, these parenting essentials seamlessly support with bedtime, especially during the darker, frosty nights. The bath-to-bedtime combo helps create a calming, comforting environment to settle little ones and give parents a peaceful evening – it’s a win win!