Naturally Warm, Soft, and Breathable Sleep Solutions for Babies & Little Ones
As the clocks go back and the nights draw in, parents across the country are turning their attention to
one thing: keeping their little ones warm, comfortable, and sleeping soundly through the colder months.
This Autumn/Winter, Love to Dream™ is delighted to add their iconic Swaddle Up™ and the Swaddle
Up™ Transition Bag to the beloved Merino Collection, now encompassing every stage of their much
loved 3-Stage Sleep System in this beautiful merino blend. Made from Australian merino wool and
organic cotton, this sustainable and eco-friendly range offers the ideal sleepwear solution for planet
conscious parents. The Love to Dream™ Merino Collection is available in two print and TOG options to see families through the cooler seasons:
Lamb’s Best Friend – 2.5 TOG Merino Collections
Ideal for autumn and early winter, Lamb’s Best Friend is available in 2.5 TOG, perfect for room temperatures between 16–20°C. In a gorgeous charcoal colourway, the latest additions to the Lamb’s Best Friend Merino Collection include the Swaddle Up™ and Stage 2 Transition Bag, both available exclusively at John Lewis. Once little ones progress beyond these stages, they can move onto the Stage 3 Sleep Suit and Sleep Bag, which are also include Olive Green and Rose colourways. The playful Lamb’s Best Friend print features a friendly sheep dog keeping a close eye on the family flock as they enjoy the peace and serenity of farmyard pastures.
Sheep Life – 3.5 TOG Merino Collections For chillier nights falling below 16°C, Sheep Life offers a cosier, heavier-weight option in 3.5 TOG. Continuing with the adorable farmyard theme, Sheep Life is a delightful depiction of sheep enjoying the calm of the countryside. The 3.5 TOG merino range is available in the Stage 3 Sleep Suit (ages 6-12m – 4y) in subdued Sand Sheep Life, and Stage 3 Sleep Bag (ages 6-12m – 4y) in Charcoal Sheep Life.
Thoughtfully designed with parents and little dreamers in mind, this luxurious new fabrication features a quilted outer layer crafted from irresistibly soft and breathable organic cotton, with a touch of elastane, for the perfect balance of stretch and comfort. Beneath this layer, lies a premium and sumptuous blend
of merino wool and organic cotton, offering a lightweight and reliable insulation that’s both breathable
and naturally temperature-regulating, keeping little ones comfortably warm without the risk of
overheating. This winning fabrication gently cocoons babies and toddlers in comfort while adding a
touch of plush structure – all without unnecessary bulk. Hypoallergenic and exceptionally soft against the skin, merino is especially kind for little ones with sensitive or eczema-prone skin. It is also highly durable and machine-washable, holding its structure wash-after-wash, so sleepwear items can be passed down to younger siblings – offering great pocket and planet-friendly benefits.
Introducing the Love to Dream™ Merino Range
Stage 1: Swaddle Up™ – 0-3m / 5-19lbs – £44.99
The award-winning Swaddle Up™ with a patented Arms Up design, which allows babies to self-soothe in the nighttime, for longer and more restful sleeps for babies and their parents. The game-changing swaddle nearly doubles sleep times from 3h 45m to 7h 25 for 83% for new customers switching from traditional swaddling methods. Available in: Charcoal Lamb’s Best Friend 2.5 TOG
Stage 2: Swaddle Up™ Transition Bag – 3-6m / 13-24lbs – £47.99
Offering the same sleep benefits of the original Swaddle Up™, the Transition Bag features removable wings for babies who are ready-to-roll, offering an easy transition to arms-free sleep, one arm at a time.
Available in: Charcoal Lamb’s Best Friend 2.5 TOG
Stage 3: Long Sleeve Sleep Bag (6m-3y) – from £52.99 In partnership with The Lullaby Trust. The cosy, wearable blanket for babies and children aged 6 months – 3 years old. Available in: Olive Lamb’s Best Friend 2.5 TOG Rose Lamb’s Best Friend 2.5 TOG Charcoal Sheep Life 3.5 TOG
Stage 3: Long Sleeve Sleep Suit (6m-4y) – from £52.99 In partnership with The Lullaby Trust
Featuring fold-over mittens and gripped feet to help prevent slips for little ones on the move, the Long
Sleeve Sleep Suit is so comfy they’ll want to wear this all-day long. Available in: Charcoal Lamb’s Best Friend 2.5 TOG, Green Lamb’s Best Friend 2.5 TOG Sand Sheep Life 3.5 TOG
Combining premium natural fibres, thoughtful design, and trusted sleep innovation, Love to Dream™
helps families embrace the colder months with confidence and care – so every little one can sleep soundly, play freely, and stay cosy all winter long. Visit www.lovetodream.co.uk to view the Merino
Collections.